Measuring our progress
Tracking our key performance indicators (“KPIs”) helps us make better decisions, set the right goals and measure our progress in achieving our strategic ambitions.
Revenue ($bn)
Performance
Revenue increased 25%, driven by the ongoing expansion in the US through FanDuel, as well as the annualised benefit of the Sisal acquisition during 2022 and excellent momentum in the UK and Ireland.
Further adjusted EBITDA ($bn)
Performance
Further Adjusted EBITDA increased by 45% to $1,874 million for 2023 reflecting the revenue performance and cost trends outlined in the annual report.
Average monthly players (millions)
Performance
We continued to expand our recreational customer base across all divisions, with AMPs up 20% to 12.3m. FanDuel was a key driver of this growth, with US AMPs up 38%, and the inclusion of Sisal players for a full year drove International AMPs growth of 31%.
Adjusted EPS ($)
Performance
Adjusted Earnings Per Share grew 26% to $3.51 year on year reflecting the Further Adjusted EBITDA growth above.
Adjusted free cash flow ($m)
Performance
Adjusted free cash flow increased to $938m. This primarily reflects the increased EBITDA generated by the Group, with a greater portion of 2023 costs being non-cash items such as the $725m impairment change of PokerStars trademark.
See the "Definitions of non-GAAP financial measures” and “Reconciliations of Non-GAAP Financial Measures” sections of our 2023 earnings announcement (available here) for definitions of these measures and reconciliations to the most directly comparable financial measures calculated in accordance with GAAP.