LONDON, February 1, 2021 – FOX Bet and PokerStars, both part of Flutter Entertainment plc, have launched an incredible array of real money online gaming and betting brands in Michigan. From superior sports betting to poker, blackjack and much more, the in-app experience and shared wallet provides consumers with a variety of exciting ways to play and engage, revolutionizing the fan experience.
As the leading operator of online poker in Pennsylvania and New Jersey, PokerStars grants Michigan residents and visitors access to its world-class suite of industry-leading daily tournaments, its famed COOP (Championship of Online Poker) series and much more. Since its launch in 2001, PokerStars has become the first choice of players all over the world with its superior technology, security and choice of games.
From short, fast-paced online poker cash-games to major Sunday tournaments with large prizes, real and play money games are available around the clock on PokerStars' safe and award-winning platform. In addition to paving the way with the world’s largest online poker site, FOX Bet Sportsbook and Stars Casino round out a powerful trifecta to supercharge and enhance the sports, poker and online betting experience in Michigan.
FOX Bet Michigan is distinguished by its ability to provide fans with daily betting content and entertainment, developed through a first-of-its kind national media and sports wagering partnership in the United States with FOX Sports. The online sportsbook brings fans closer to the games and teams they love through expert commentary and insights from some of the nation’s most celebrated sports commentators, while also offering engaging promotions and offers.
In addition to its real-money offerings, FOX Bet Super 6 is a free-to-play app where customers make six predictions about what they think will happen in live games or events. FOX Bet Super 6 has been available nationwide (excluding Washington state) since its debut in September 2019 and boasts over 3.1 million customers who collectively have won over $3.5 million since its launch.
Kip Levin, FOX Bet Chief Executive Officer, commented: “The key differentiators for us have always been our valued partnership with the FOX Corporation and the strength of our industry leading FOX Bet Super 6 product combined with the PokerStars business and we plan to lean into these unique assets as we launch in Michigan. Customers create one account to access FOX Bet sportsbook, PokerStars and Stars Casino, users create one account for all three apps, unlocking a wide variety of exciting and entertaining options to supercharge the experience for our Michigan audience.”
The real-money brands have an agreement with the Little Traverse Bay Bands of Odawa Indians Gaming Authority (“Odawa”) for online betting and gaming market access in the State of Michigan.
Michigan marks the fourth state in the United States where the FOX Bet sportsbook is available, allowing players to enjoy the FOX Bet product in a fun and safe environment. It joins New Jersey, Pennsylvania and Colorado.
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About Flutter Entertainment plc:
Flutter Entertainment plc (the “Group”) is a global sports-betting and gaming company reporting as four divisions:
UK & Ireland: includes Sky Betting and Gaming, Paddy Power, Betfair and Tombola brands offering a diverse range of sportsbook, exchange, gaming and bingo services across the UK and Ireland, along with over 600 Paddy Power betting shops in the UK and Ireland.
Australia: the Sportsbet brand offers online sport betting and is the Australian market leader.
International: includes PokerStars, Adjarabet, Betfair and Junglee operating in multiple jurisdictions around the world offering a diverse range of sportsbook, exchange and gaming services.
US: includes FanDuel, TVG, Stardust, FOX Bet and PokerStars brands, offering regulated real money and free-to-play sports betting, online gaming, daily fantasy sports and online racing wagering products to customers across various states in the US.